Definitive Press - Solutions

The Defpress Multimedia Marketing Solution > overview

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•	why multimedia?

"Today's direct selling market is faced with considerable challenges, not the least of which is finding an efficient method of reaching new prospective customers and staying in touch with existing ones. Definitive Press offers a perfect solution to this challenge with their high impact CD-ROM digital catalog. This is a format that retailers should look into as part of their direct response promotional mix." -- Jack Schmid, J. Schmid & Assoc. Inc.

Our business consultants work with your team to help your organization better utilize interactive mediums to achieve your business and marketing objectives. Our solutions deliver outstanding ROI by increasing sales and multi-channel cohesion while decreasing your operating and marketing costs. Definitive Press has extensive experience in delivering highly effective interactive campaigns, and our solutions compliment existing catalog mailings, websites, networking, and online ecommerce applications.

Competitive Advantage

Maximizing Brand Impact

In today's marketplace, the competition is fierce. Powerful, interactive sales tools, such as promotional CD-ROMs, DVDs, targeted email campaigns, and special purpose web applications allow businesses to get a leg up on the competition and position as a top company in their industry. Using these mechanisms, your marketing objectives are accomplished while educating, entertaining, and immersing your customers in your product experience. Interactive mediums enable the user to interact with your business and the products or services you offer.

Flexible Marketing Programs
Marketing is the science of uniting many forms of communication to achieve specific corporate goals. CD-ROMs and DVDs are more flexible than traditional marketing methods and can be used to accomplish several goals at once. This flexibility makes them an ideal marketing vehicle for many businesses.

Staying Ahead
Definitive Press speaks volumes about you and your company and puts you light years ahead of your competition. Imagine the potential of tomorrow's technology... today!

Marketing and promotion are the lifeblood of any business. The impression you leave with customers and prospects will play a large part in the results you achieve. An animated multimedia presentation on CD-ROM provides you with the opportunity to present your message in an eye-catching, memorable way, delivering an impression that can't be achieved with traditional materials.

More Bang for Your Buck
For less than you might pay for a quarterly newsletter and much less than the cost of a printed corporate brochure, you can reach more of your target marketing and your digital presentation will position your product or service in a way that your competition can't match.

Unify Online and Offline Marketing
The companies of the future will successfully marry their online and offline marketing programs. They will have web sites or e-commerce sites that harmonize with their physical offices or retail stores. And they will utilize interactive, multimedia marketing programs that operate within both markets and complement each.

Attract New Customers and Motivate Dormant Customers to Act

Definitive Press develops and provides innovative media-rich direct marketing solutions that enhance online and offline commerce. The Defpress Multimedia Marketing Solution attracts attention and motivates your customers to act by enabling you to turn your company's own digital assets into powerful direct marketing tools to be distributed via CD-ROM, DVD-ROM, Internet, or email. These highly interactive marketing tools surpass traditional print by providing a compelling experience that brings your products and services virtually into the hands of the customer.